Some blogs may also add a special image near the post excerpt. Most many blogs use the following layout for their homepage and archives. It contains the title of the post, a short excerpt (description) and a “Read More” link that points to the full article. Some blogs may also add a special image near the post excerpt.
Common Blog Layout
There is a small problem with the above layout – it wastes your Page Rank on Google, and therefore may not be the optimal layout for SEO.
Let me try to explain this in plain English.
If you reduce the number of links from 10 to 5, each link will be given a PageRank of 1. Your blog’s homepage has a limited amount of Google Page Rank that is distributed evenly among all the links on that page. So, if you put 10 links on a webpage with a PageRank of 5, each of those links will be passed on to 0.5 PageRank.
In the example up, there are 3 links to per post on the home page - the per post title (1), the featured link (2) and the "Read More" image (3). If you can create just link from the home page to the internal post page, the linked page will get PageRank which could benefit them in organic search rankings.
Read Also How? A possible solution is to get rid of the "Read More" link on the blog archive pages (and home pages) and apply a different CSS style to the post titles so that they immediately appear as links - you could use different font family, increase the font size and apply a different color (such as some shade of dark blue type).
Comments
Post a Comment